Being Interactive Clients and Members

Well last week was disappointing (my brilliant posting received no comments), I thought I may have hit a nerve with either bank shareholders or with passionate credit union members. I thought this week we could take on our ability to still do business with organizations who are not interacting with us. Banks and Credit Unions are a perfect example. I am not engaged when I walk into a bank or when I go online with a financial institution. Why is this? Why are financial institutions reluctant to change or take a risk by straying from the business norm? I want to have a conversation not just to have someone take my order. My most memorable experiences in life and my most enjoyable recurring experiences are ones that involve interaction. The best service at a restaraunt involved an amazing conversation, the best experience at a retail outlet was because of a service representative just being a little outgoing and interacting through conversation with me. Online, I am attracted to experiences where there is interaction, i.e. social networking or hopefully this blog one day! My question of the week is: "Do you want more interactive financial institutions to have greater experiences? And if so, then what do you picture being your ideal interactive experience with your credit union?"

Signed a passionate credit union member demanding a better experience,